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Michel Fortin and Sylvie Fortin

Michel Fortin and Sylvie Fortin A recent study showed a (not so) surprising statistic, which

underlines the idea that you can increase your conversion rate by

shifting your focus away from those who buy, to THIS, instead...



http://www.michelfortin.com/boost-conversions-conversely/

www.michelfortin.com
Michel Fortin and Sylvie Fortin
www.michelfortin.com
I love social media. And I love trying and testing new stuff. If there's some new social media tool, website, or community, I'll be one of the first ones to try
Michel Fortin and Sylvie Fortin
www.michelfortin.com
A few years ago, something happened that provided incontrovertible proof of the importance of an infallible rule in copywriting. I knew it all along but never
Michel Fortin and Sylvie Fortin
www.michelfortin.com
If you have been living under a rock in the past few weeks, then you might have missed one of the biggest kerfuffles in Internet history. Or so it seems. No,
Michel Fortin and Sylvie Fortin
www.michelfortin.com
Theodore Levitt once said, People don’t want to buy a quarter-inch drill, they want a quarter-inch hole. This is one of the most quoted passages in

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